Heroine Make Mascara

If you've shopped at a Japanese drugstore before, chances are that you would have come across Heroine Make's line of mascaras with their distinctive burgundy packaging and blonde manga girl illustration (left in pic). For this holiday season, Heroine Make is releasing a limited edition version of their best-selling Long & Curl Mascara (waterproof) that comes with a cute little charm that has a spongy material on the reverse side that can be used to clean your cellphone screen. The charm is on the bottom right corner of the packaging. The retail price is 1029yen and it will be released on 5 November.