lundi 19 janvier 2009

Lavshuca Spring '09

New ad visual for Lavshuca's forthcoming Spring '09 collection. There is currently only a teaser on the official website, which should have the full collection up near the official release date of 1 February. Personally, the ad visual doesn't appeal to me at all. The Puffy ladies look like they just got out of bed and their makeup is just plain boring. I wonder if Lavshuca will replace them in the near future to help revitalise the brand, which seems to have been muddling along of late without any real hit products or outstanding collections.



The lipstick casing reminds me of Jill Stuart's lipstick case which has a similar long plastic cap and decorative tip, except that the Lavshuca version looks tackier and less elegant compared to the Jill Stuart case, which allows one to easily see the shade of the lipstick inside. But the Lavshuca version costs half the price of Jill Stuart, at 1575yen versus 2940yen.

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