MAC x Hello Kitty

The MAC Hello Kitty collection is set to be launched in Singapore on 6 March at Tangs Orchard and Vivocity. The collection will also be available at other MAC counters but at a later date.

If you present page 168 of the March issue of Style magazine at the Tangs counters on 26 February - 1 March, you can also pre-order the products from the collection. If you are among the first 50 to pre-order, you will also be invited to the MAC Hello Kitty launch party on 5 March at Vivocity, where you will get to rub shoulders with "celebrities, industry gurus and beauty editors".

If you purchase up to $120, you will also receive a $15 Tangs Beauty voucher for your next MAC purchase. Hello Kitty Complete Makeovers can also be pre-booked between now at 4 March. Just call 6230-5322 for now until 4 March. From 5 March onwards, call Tangs Orchard at 6235-7718 and Tangs Vivocity at 6376-9780. The makeovers cost $80 and are fully redeemable against MAC products.

Here are some of the prices for the collection:
Glitter Eye Liner $33
Hello Kitty Kouture Mystery Powder $133
Brush Collection $100
Beauty Powder Blush $35
Eyeshadow Palette $69
Plush Toy $79
Hello Kitty Lashes $22

I'm skipping the whole Hello Kitty madness. From the reviews and swatches I've seen online, the collection looks overly hyped and the quality of the products leaves much to be desired. The only thing that briefly tempted me was the Brush Collection with the cute kitty head cup but at $100, it's just ridiculous. Plus many reviews said that the brushes were scratchy. MAC will of course roll in the millions from this collection but it will have to work harder for my money!