Shu Uemura UV Under Base Brightening Mousse

Shu Uemura will release a new UV Under Base Brightening Mousse SPF30 PA++ (4200yen, 50g) on 3 February in Japan. The ad campaign features Japanese supermodel Tao Okamoto. The Brightening Mousse contains green pearl particles to counteract yellowness and red pearl for a natural healthy effect, plus Vitamin C and prune extract for skin brightening benefits.

A revamped version of the brightening cleansing oil will also be released on the same date. Part of the new Whitefficient series, the Brightening Gentle Cleansing Oil (9450yen for 450ml; 3570yen for 150ml) boasts improved cleansing properties and a whitening complex.

On the makeup front, there will be a new Glowing Fit Foundation SPF26 PA+++ (4725yen for refill, 1050yen for case) in 7 shades. The semi-matte powder foundation contains micro-fine powder particles coated with three types of amino acids, plus blue pearl pigment for counteracting skin redness. April will see the launch of a new lipstick range with a whopping fifty shades.

See the pics from the press preview in Tokyo on Kirei no honne, Tao Okamoto's blog, Kokusaishogyo, Jiji and Mode Press.