Selfridges The Beauty Workshop

When in London, Selfridges is where I do most of my beauty purchases as RMK and Suqqu are exclusively available here. It has just introduced a new space called the Beauty Workshop featuring a slew of brands that are new to the store. Suqqu has been moved out to the main beauty floor, near Jo Malone and Kiehls. The open concept of the Beauty Workshop encourages customers to try out different brands without over-pushy counter staff hovering over them. It's excellent for browsing at leisure, and help is there if you need it.

Brands available at the Beauty Workshop include: Paul & Joe, Stila, Ellis Faas, Bite, Bourjois, Eyeko, Topshop, RMK, Percy & Reed, Beauty Blender, Youngblood, Violent Lips, Louise Young brushes (below).

The nail bar was brimming with customers. It offers Nails Inc, Ciate and Butter London polishes.


The RMK counter is much more spacious than before. The Deep Iridescence collection is already in stock. The Deep Iridescent Eyes duos have a gorgeous complexity, and good color payoff.

Bite is renowned for their wonderfully pigmented lipsticks which contain the super antioxidant resveratrol.

With the Beauty Workshop, Selfridges is truly THE one-stop beauty destination for London. There are still a handful of makeup brands not available there like Dolce & Gabbana, Burberry (available at Harrods), Chantecaille, By Terry and Urban Decay but I much prefer the atmosphere of Selfridges to the other major stores here.