MAC Beauty Balm

While going through Changi Airport and Narita Airport on Monday night, I was surprised to see a new MAC Prep + Prime Beauty Balm at the MAC counters in the two airports. The price in Narita is 2700yen, which seems quite reasonable and much cheaper than MAC's usual foundations. I didn't ask about the price at Changi Airport.

According to this DFNIonline.com, the Mac Prep + Prime Beauty Balm UVA/UVB SPF 35 PA+++ is exclusively in duty-free and travel-retail. It is "a multi-function product that works as colour perfector, face primer, UV protector and hydrator for all skin types", in short very similar to the BB Creams made popular by South Korean brands. Mac Prep + Prime Beauty Balm will be available only at select travel-retail and duty-free locations in Asia and the US from May. The recommended retail price in the US is US$30.

MAC is the second Western brand that I know of getting on the BB cream bandwagon, after Lancome.