Holika Holika Midnight Owl

Earlier today, I wandered into the Holika Holika store at Wisma Atria in search of sponge tip applicators but got distracted by the new Midnight Owl compacts. According to the SA, these just arrived less than one week ago.


I'm not an owl or bird enthusiast but the whimsical design and gorgeous mix of shimmery shades were just too adorable to resist. I love the intricate design details like the speech bubble with the heart inside and the stars in the background.

#1 is a standard highlighting powder, similar to the earlier Merry Holika highlighting powder with the cat motif. Blended together, it applies as a soft glowy powder with very refined silver shimmer (no big chunky glitter bits).

#2 has more of a pinkish tint and can be used as a blush or on top of blush for a more glowy effect. With a generous 10g of product, each compact can probably last many moons even with daily use. The included brush feels soft and gentle on the skin. I also like the fact that there is a protective plastic tray on top of the powder.

While the Midnight Owl compacts are quite expensive at S$49.90, you can get a 10% discount on the spot if you spend more than S$50 to become a member. There is no membership card or points/rewards system. The staff simply take down your personal particulars and you just need to quote your IC number for future purchases to enjoy the 10% discount. On your birthday, you get a 30% discount. According to the Holika Holika website, the Midnight Owl compacts retail for just 20,000won (about S$23) in Korea. The immense price difference is annoying but I can't be bothered to navigate through GMarket.

Holika Holika is currently having a Great Singapore Sale promotion under which you can get 20% off with purchase of 2 products, or 30% off with purchase of 3 products. However, this promotion is not applicable to new products like the Midnight Owl compacts.