Esprique Sakura Project

Esprique will release a limited edition Sakura Blossom Loose Cheek (2300yen, 5g) in two floral-scented shades PK800 and PK801 on 16 March as part of the Fukushima Sakura Project to support the reconstruction efforts in Fukushima. See real-life pics of the two shades on Beautist.

Below is the new TV commercial for their new powder foundation and Beautiful Stay Makeup Base SPF50+ PA+++ featuring Namie Amuro looking as impossibly youthful as ever.